More than Just Coffee:The Story behind Starbucks’ Mermaid and RecentLogo Change

By: Brian Lewinski It has been a tradition for most of us to get our daily dose of morning boosters from this famous coffee house. A common household name, Starbucks Corporation is a popular coffeehouse chain here in the United States, with over 7,500 self-operated and 5,500 licensed stores in 39 countries. Back then, the [...]

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How To Market Your Flower Shop? A Pre-Valentine’s Day Challenge

By: Greg Desmiche The first week of February is a point where lovers decide what to give their respective partners for Valentine’s Day. Couples find it hard to understand what their partners want for February 14. The special romantic occasion that is Valentine’s Day is like a dual birthday celebration between loving tandems. When lovers [...]

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How to Give a Bad First Impression in a Business Logo Design

By: Lance Nickleson If you are business owner and have been for a while now, you already know how important first impressions are for a business. First impressions are generally obtained by potential clients or consumers upon meeting your business for the first time. When you meet with potential clients for the first time, you’re [...]

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How to Get Even with Your Enemy through a Business Logo Design

By: Darwin Palmer You have been wronged by a friend or a colleague and you want to get even. However, you don’t have the capabilities to blackmail him or even hire someone to do the “deed.” You have looked for any chance that you can use to “sabotage” his career or life but to no [...]

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Post-Valentine’s Day Preparations: Create Your Own Flower Shop Logo

By: Darwin Palmer Valentine’s Day is all about flowers and chocolates. Mostly, it is all about the flowers since chocolates tend to be pricey. More importantly, girls do not want to trouble themselves with pimple problems for the latter half of February. Since romantic flowers are what make February blossom, flower shops need a more [...]

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Systematic Logo Design Strategies for Your Company

By: Kenny Adams Every good logo begins with a systematic plot. Just like an award-winning Hollywood film, the logo creation process has a harmonious beginning, a rewarding middle scene, and fulfilling climax. The pleasure of coming up with a fresh logo more than makes up the time invested on the planning phase. The planning phase [...]

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Should You Design Your Own Company Logo? Guess What?

By: Darwin Palmer The World Wide Web has gone a long, long way. With its unlimited capabilities and powers, businesses are taking advantage of its use. It is imperative for businesses to convey their message clearly with just a glance. The most common and, probably the easiest way of communicating to the potential market of [...]

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Restaurants and Logos

By: Luis Taylor Logos are effective visual marketers and advertisers to all types of businesses. However, it is most effective, and highly critical, for restaurants and other food-related business. What better way to display your food products than through your logo? Imagine it: how would potential consumers know your product if you will not display [...]

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How To Make A Restaurant Logo

By: Martin Armstrong A restaurant logo speaks about a restaurant’s specialty. This is the first thing a food establishment must prioritize before introducing to hungry customers their menu. However, publicly showing a restaurant’s menu is not how the food industry does business. The customer needs to dine in the restaurant and taste for himself/herself the [...]

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